_reinventing-the-global-supermarket-layout-esselunga-italy-designed-by-landini-associates.jpg "Reinventing the Global Supermarket Layout - Esselunga (Italy) - Designed by Landini Associates from the case store Video Screenshot Preview")
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⏲ Duration: 97 sec
✓ Published: 18-Aug-2020
✓ Published: 18-Aug-2020
Description:
Landini Associate's new retail format for Italy’s oldest supermarket chain, Esselunga, radically reinvents the global supermarket model layout, setting a new benchmark globally.nnIn the case of supermarkets placing payment stations in the most prominent and valuable space would seem, to us at Landini, not to make sense. So we agreed with our client to change this. After all, the front of any high street store is its shop window, normally a place where its product is promoted. We swung checkout
Landini Associate's new retail format for Italy’s oldest supermarket chain, Esselunga, radically reinvents the global supermarket model layout, setting a new benchmark globally.nnIn the case of supermarkets placing payment stations in the most prominent and valuable space would seem, to us at Landini, not to make sense. So we agreed with our client to change this. After all, the front of any high street store is its shop window, normally a place where its product is promoted. We swung checkout
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