_understanding-how-experiential-media-are-utilized-in-the-making-of-39russia-201839-and-the-upcoming-39qatar-202239-fifa.jpg "Understanding How Experiential Media Are Utilized in the Making of 'Russia 2018' and the Upcoming 'Qatar 2022' FIFA World Cup from fifa world cup 2018 all goal Video Screenshot Preview")
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⏲ Duration: 9 min 86 sec
✓ Published: 25-Oct-2021
✓ Published: 25-Oct-2021
Description:
61089nnnIn this qualitative study, we examine how and to what extent Experiential Media (EM) are utilized in pre-game EM contents produced by Russia Today (RT) in the buildup to ‘Russia 2018’ (21st FIFA World Cup, 14 June – 15 July, 2018) hosted by Russia, versus pre-games EM contents produced by the Road To 2022, in view of the upcoming ‘Qatar 2022’ (22nd FIFA World Cup, 21 November – 18 December, 2022) to be hosted by Qatar, the first Arab nation to host the World Cup. Using a virt
61089nnnIn this qualitative study, we examine how and to what extent Experiential Media (EM) are utilized in pre-game EM contents produced by Russia Today (RT) in the buildup to ‘Russia 2018’ (21st FIFA World Cup, 14 June – 15 July, 2018) hosted by Russia, versus pre-games EM contents produced by the Road To 2022, in view of the upcoming ‘Qatar 2022’ (22nd FIFA World Cup, 21 November – 18 December, 2022) to be hosted by Qatar, the first Arab nation to host the World Cup. Using a virt
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