_short-justdial-for-20-return-execution-risks-persist-high-competition-from-indiamart-amp-udaan.jpg "Short JUSTDIAL for -20% Return: Execution risks persist. High competition from IndiaMart & Udaan. from ai mart Video Screenshot Preview")
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⏲ Duration: 5 min 11 sec
✓ Published: 17-Jun-2021
✓ Published: 17-Jun-2021
Description:
• Just Dial plans to increase its marketing efforts for its newly launched B2B platform, JD Mart, with an advertising budget of Rs1.2–1.3bn for FY22E. n• The impact of the second COVID wave on SMEs in India and higher marketing should weigh on financial performance. n• Execution risks persist (as seen in Search Plus and JD Omni), and competition remains high from IndiaMart and Udaan. n• Management mentioned that daily JD Mart app downloads during the IPL increased to 20k-30k from aroun
• Just Dial plans to increase its marketing efforts for its newly launched B2B platform, JD Mart, with an advertising budget of Rs1.2–1.3bn for FY22E. n• The impact of the second COVID wave on SMEs in India and higher marketing should weigh on financial performance. n• Execution risks persist (as seen in Search Plus and JD Omni), and competition remains high from IndiaMart and Udaan. n• Management mentioned that daily JD Mart app downloads during the IPL increased to 20k-30k from aroun
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