_temple-football-124-2016-2017-season-campaign-film.jpg "Temple Football | 2016-2017 Season Campaign Film from light helmets football Video Screenshot Preview")
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⏲ Duration: 29 sec
✓ Published: 09-Jan-2018
✓ Published: 09-Jan-2018
Description:
Having just come off the back of their most successful season to date, Standard Black capitalized on Temple Football’s newly elevated status by creating ownable positioning that paired our agency’s iconic visual messaging with the team’s triumphant evolution.nnTHE STRATEGYnnStandard Black presented Temple Football in a “new light,” depicting (in television and print) the athletes on a stark, black background, triumphantly emerging through a cloud of smoke—a symbolic reference to the
Having just come off the back of their most successful season to date, Standard Black capitalized on Temple Football’s newly elevated status by creating ownable positioning that paired our agency’s iconic visual messaging with the team’s triumphant evolution.nnTHE STRATEGYnnStandard Black presented Temple Football in a “new light,” depicting (in television and print) the athletes on a stark, black background, triumphantly emerging through a cloud of smoke—a symbolic reference to the
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