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_the-best-b2c-marketing-strategies-for-2024.webp "Exposure Ninja")
_what-is-b2b-marketing.webp "align.me")
_amazon-web-services-ceo-adam-selipsky-to-step-down.webp "Adam Selipsky, CEO of Amazon Web Services, will resign on June 3rd after an 18-year tenure. Matt Garman, AWS' current sales and marketing leader, will replace Selipsky as the new CEO of AWS. Selipsky had been at AWS since the early days and helped turn it into a major enterprise. AWS performed well in its last quarter and investors will want Garman to continue driving growth. The leadership transition comes as AWS approaches $100 billion in annual revenue.")
_what-is-b2b-and-b2c-b2b-and-b2c-explained-for-beginners.webp "Surfside PPC")
_la-lingerie-uncut-2008.webp "La Lingerie is a 2008 Hong Kong film written and co-directed by Chan Hing-Kai and Janet Chun, and is a loose follow-up to Chan's 2001 debut La Brassiere. Stephy Tang Lai-yan (鄧麗欣) heads the film's ensemble cast, which also includes Janice Man Wing-san (文詠珊), J.J. Jia Xiao-chen (賈曉晨), Kathy Yuen Ka-yee (袁家怡) and Ronald Cheng Chung-kei (鄭中基).<br/><br/>Aspiring designer Miu Ho (Stephy) is hired as a \")
_b2b-vs-b2c-marketing-124-a-detailed-guide.webp "SurveySparrow")
_b2c-or-business-to-consumer-marketing.webp "The Business Professor")
_survey-reveals-how-female-small-business-owners-measure-success.webp "One in four female small business owners has taken a pay cut in the past year, according to new research.<br/><br/>The survey of 1,000 female small business owners examined how their experience has shifted in the past year and found that the down economy has forced a quarter of these business owners to cut their own pay to keep their businesses afloat.<br/><br/>For those small businesses that have been open for at least a year, many have also raised the price of their product or service (37%), and more than a quarter are actively seeking less expensive resources (27%).<br/><br/>Conducted by Talker Research for Office Depot, the survey found that 53% of female business owners said the past year has been the hardest for their business.<br/><br/>In 2023, respondents expressed challenges with funding (42%) and growing their business (30%), which continue to be the top struggles this year (39% and 30% respectively).<br/><br/>Experiencing fatigue was more of a pain point last year (23%), while marketing is proving to be a greater challenge this year (25%).<br/><br/>However, hard work has paid off for many female small business owners this year, allowing them to reach their 2023 goals: growing profit (goal of 59%, achieved by 26%), gaining more customers (goal of 53%, achieved by 41%) and expanding their business (goal of 28%, achieved by 12%).<br/><br/>And to keep the momentum going, respondents predict they’ll continue to uplevel and succeed through continued revenue growth (63%), gaining more customers (54%) and business expansion (27%). <br/><br/>But success is also about a lot more than dollars and cents. Twenty-one percent of respondents said success is all about making a positive impact in their community and a fifth (21%) included innovation as a success marker.<br/><br/>And while the next year looks to be more positive for female small business owners, there will still be challenges to overcome, with inflation (39%) and funding (25%) serving as the top concerns.<br/><br/>To overcome these challenges, female SBOs are throwing themselves into their work more often — but how much is too much?<br/><br/>Work-life balance improvements have slowed by 15% since last year, as only this year, 58% said their work-life balance has improved since becoming a business owner, compared to 73% who said the same last year.<br/><br/>Women surveyed feel they need to choose between their family and their profession multiple times every month, while one in eight feel this way every week.<br/><br/>And overall, 42% said being a business owner has made it more difficult to balance their outside work responsibilities.<br/><br/>To better balance their work and family life, those surveyed are committed to “cutting back on working hours,” “taking time for quiet reflection” and “being willing to take a day off as necessary.”<br/><br/>For respondents who set up their business in the last year, top reasons include wanting to be one’s own boss (59%), deciding to pursue a passion or hobby (46%) and drive to put an idea into action (41%).")
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